What is Intellectual Property and why do I need to care?

1. What is IP? Intellectual Property (IP) is the application of law for creative works, and generally relates to 3 specific areas: Trademarks – mainly related to branding, it encompasses images, words, or combinations of both which represent a product or company. Patents – relates to inventions and can be applied to the physical appearance, … Read more

How to come up with new product ideas

Selling successfully online requires winning product ideas. While there are many ways to assess the likelihood of a winning product, before you are able to do that you need to have an idea. In this blog we provide some suggestions for ways to come up with new product ideas. 1. Consider your niche A solid … Read more

Why China remains the most popular sourcing location

Seems most products sold on Amazon, other Ecommerce websites, or in retail stores are made in China. While other countries produce some consumer goods, China is by far the most competitive and complete sourcing location for consumer goods. Want to know why? In this article we’ll explain 3 key reasons China maintains a huge competitive … Read more

Step-by-step guide to sourcing suppliers on Alibaba

Alibaba is the most widely used sourcing platform for searching for suppliers in China. We’re providing you here a step-by-step guide using our own searching practices which will help you select the most appropriate suppliers and communicate with them more efficiently. We’re going to take you step by step through the process of searching for … Read more

The benefits of diversifying sourcing and production

Designing and developing your own product from scratch is a big job with heavy investment. That said, if the new product you’ve developed is a winner, it will provide you with a major competitive advantage compared to selling products derived from existing designs. If you go the route of creating a new product, you will … Read more

Product packaging considerations for online and offline sales

Packaging protects a product and makes a first impression to your customer. The emphasis on form and function of packaging will differ if the product is to be sold through online or offline sales channels. No matter online or offline, you must make sure that the packaging and labelling meet sales channel and regulatory requirements. … Read more

How product customization impacts cost

Product customization creates differentiation which is key to a winning e-commerce product strategy In our last blog post about minimum order quantities, we mentioned that product customization impacts MOQ if there are significant fixed costs in order to produce the customized goods. In this article we will take a deeper look at different factors which … Read more

Minimum Order Quantities (MOQ) with Chinese Suppliers

Following on from our article about negotiating price, we are giving you here some points to consider about Minimum Order Quantities (MOQ) with suppliers. MOQ is arbitrary The MOQ is set by the supplier based on the value that the supplier needs to generate in order to make your order worthwhile while offering the product … Read more